“Sell your clients bundles under guise of collective buying.”
I have already covered under guise of as a bad, bad, bad substitute for “under guidance of,” but this is far, far, far worse. What this presenter was trying to say was, “Sell your clients bundles in the name of collective buying.” (Even better, try ”Sell your clients [...]

“We do enablement of business solutions.”
Once upon a time, companies built websites. Then they allowed the development of solutions. Now “allowing development” is too active. So today we “do enablement.”
Except for the fact we spent two hours doing the enablement of nothing, it was a great meeting.
— Otto E. Mezzo

That Copy Kat requested I address the misuse of ironic, which we both agree reached its pinnacle with the song by Alanis Morisette. But the Lord (and VH1) works in mysterious ways! The song “Ironic” focused a flurry of attention on how un-ironic the song’s narratives were. So my work here is done.
Until I saw [...]

BOON: “1. benefit, favor; especially: one that is given in answer to a request; 2. a timely benefit: blessing; from Old Norse bōn request; akin to Old English bēn prayer, bannan to summon” —Merriam-Webster Collegiate Dictionary, Eleventh Edition
BOOM: “2. a rapid expansion or increase” —Merriam-Webster Collegiate Dictionary, Eleventh Edition
My wife has had two equally distinguished careers — as a lawyer and [...]